Tagged with tee thompson

TEE’S PR TIPS

COMMUNICATING CHANGE… 

When your communication involves change, your goals might include some of the following for your book, product, service or non-profit organization:

  • To provide information on your topic, organization or business
  • To clarify the reasons for a change
  • To describe the benefits of the change
  • To draw a picture of the new organization
  • To describe how the change will take place
  • To provide information on support and resources
  • To gather information
  • To get input from diverse groups affected by the change
  • To learn what issues and concerns are raised by the change
  • To get feedback on how the change is operating
  • To affect attitudes and behavior
  • To show that change is a beginning
  • To create an atmosphere that supports the new organization or culture
  • To build trust by demonstrating honesty and inclusiveness
  • To create a positive, collaborative work environment
  • To offer support
  • To acknowledge resistance, anger, or sense of loss
  • To discuss responses to the change
  • To show how loss will be balanced by the advantages of the change
  • To provide tools (such as training and information) for managing transitions
  • To reduce isolation and foster teamwork
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TEE’S PR TIPS

 7  QUICK TIPS TO BUILD PUBLICITY

1) Get Active on Twitter  & Facebook - It takes just a few minutes to make a contribution to Twitter & Facebook and making this a part of your daily business routine is a steady way to build up a network of followers/friends interested in your area of industry.

2) Start a Blog – This needn’t be an everyday thing but posting to a blog a couple of times a week is a way to keep in touch with your customers and to convey more about your business and the market in which you operate to your potential clients.

3) Blog Commenting – Contribute to the conversations on blogs by bloggers in the same niche in which you operate.

4) Forum Discussions – Find and sign up to forums on a related topic to your business. Actively take part and get to know your fellow posters. Try searching for “Your Topic + Forum” in Google to find relevant conversations.

5) Register Your Business with Google Local – Google has been offering local businesses a chance to register their business address and phone number in its local listings for some time

6) Make Your Business Cards Memorable -Choose a design that stands out.

7). Consider Paid Search – Google AdWords is the largest sponsored search result program. While this marketing channel isn’t free, it does fall under budget marketing ideas for new businesses simply because you are able to manage it yourself within a small budget.

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TEE’S PR TIPS

1. Do your research. Before you ARE ready to contact any media outlets, spend some time getting to know which outlets are likely to cover your subject and familiarize yourself with the style of the reporters that cover your beat and/or the format of the radio and television show hosts.

2. Trends and Forecasting. Look at current events — is anything happening now that relates to your business? Are there any trends that you can share with the media?

3. Share the spotlight.  Offer yourself as an expert as part of a story and can suggest to the media other sources that can also provide useful information on the topic.

4. Training required.   No matter how savvy the spokespeople for your book, company or organization, it is important that proper time is given to craft the message.

5. Quote me.  A reporter can interview many sources for a story and not everyone will always make the final cut. Make sure that you do get included by offering a few sound bites; energy charged quotes that help to bring life to the story that the reporter simply can’t live without.

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Tee Thompson’s Vendor Pick of the Week

“Without leaps of imagination, or dreaming, we lose the excitement of possibilities. Dreaming, after all, is a form of planning. – Gloria Steinem” 

 

If your contemplating planning an event, have last minute details, want to have the “wow factor” unlike any other affair, do not know what to include for with your event preparation budget or want something different or special this pick is the choice.  Please know that this event planning jewel is not limited to small or large weddings, fashions shows, holiday parties, theatrical productions, videos, films or anything else that you can come up with for a function.

 

I challenge you to consider this pick of the week for your next soiree or wedding. After you retain an event planner you must check out www.thelightingguy.net.  The Lighting Guy Company is the best lighting vendor in the event industry in both the local market of Michigan and the national circuit of the US!  If you can imagine, they will take you to the unimaginable with your ideas and concepts.  This team is known as “the illumination transformers”.  The Dave and Kim Reynolds team is professional and talented.

 

Please know how convinced I am, if you want to have a fabulous affair, product launch, any themed party, corporate affair and production that this is the best vendor. Tea Time Events work with them exclusively for lighting.   This is a brilliant show stopper to the illumination of lights! 

 

 

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6 Ways to Have a Happy Holiday Event for Guest & Host

 

Tee Thompson the event expert offers 6 things that you must take note of so as to get the best results from your holiday events:

1. Who’s on the guest list? Who are you inviting to your event? As a host, you must know the audience for your holiday event. For example, is your event for a marketing business group, co workers, new clients or prospective clients; Do you know the gender, age group, and flexibility of your invitees?  If your holiday event is comprised of business associates, friends or family it is important to have them engage with each other.   Have a fun – happy holiday activity.  Such as, having pre-determined famous person name tags available and attached to guest.  Have each guest introduce themselves by what the famous person is known for as a celebrity.  For example, “Hello, I am the president-elect, who am I”.  You may create fun rules as to how they can or can not guess what name each guest has.  Guest – ask the host what to bring and honor their request.

2. What’s the theme of your event?  Host – make your event meaningful. Teach them something that they do not know about the holiday theme. Provide them with meaningful and valuable information, or ask each guest what’s their hopes in the year 2009.  Guest can ask their host if they can bring a centerpiece or holiday floral arrangement to go with the event theme.

3. Determine a budget.  Host – try to get as many people to confirm attendance as possible. If your budget allows, make your event as impressive as possible, or add creativity and strong ambiance to your event with things you already have.   Use candles, pine cones, cranberries, ornaments, fresh fruit, bows, wrapping paper and ribbons as quick and inexpensive décor solutions. As a guest keep your commitment if you say your bringing wine, please do not show up with a soft drink instead or unexpected guest.

4. SocializeHost - Remember to socialize around! The main purpose of organizing an event is that you can socialize with your invitees face to face. Make them feel welcome and appreciated.   Have a quick and easy menu. As a guest bring fun activities or games for great socialization.

5. Follow up quickly.  Host - After the event, send a personalized “Thank You” email or post card to your invitees.  If you have a family holiday affair, please start or keep a family tradition running.  For example, if your family sings Holiday carols or trade dessert recipes at your party then keep the tradition going by sending the favorite carol in your email or in a holiday card.  If you have invited clients or perspective clients then give them a call afterwards ask them for feedback or suggestions that you may use to improve the next year’s event festivities.   This may breed a good business relationship.  Guest – always send your host a “thank you” host like to know that their guest had a wonderful holiday event.

6.  Avoid Culprits of ineffective planning.  Leave the extravagant event planning and management to the professionals.   If you are a business let your, staff tend to their normal duties often times they have little or no experience in special event planning.  Avoid procrastination and inadequate planning timelines prior to an event.   Not hiring a truly experienced and dedicated event planner to oversee operations to insure everything that is required is done on time is a huge pitfall to ineffective planning.

An effective event planner will ensure that all the 6 things mentioned above get done. If you do not have time or confidence to fulfill the above, do hire a professional event planning & management company to help you to do organize the event.

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Tee’s Picks Hotel Accomodations for the germ conscience patron

I am an undercover germ phobic and shriek when I go to hotels for over night stay.  Most of my clients and close friends are not aware of my phobia.

My first rule of thumb… I always completely strip the bed of the linen and ask for fresh linen or request that housekeeping come clean while I am in the room after checking in.  The best germ sites for contamination are the telephone, hotel pens, glasses, bedspread, remotes, faucets and light switches.  As a result, I kindly request that these areas are cleaned or replaced with new/fresh items. 

Over the years, I have found that some hotels will easily accommodate your request than others.  My most recent stay at a local chain, housekeeping was very compliant of my safe guard me from other consumers germs.  I recommend to check in and leave with out things other guest have left behind….Germs and Colds included

Likewise, the staff at the front desk deserved five gold stars at my last stay.  Two front desk clerks stood out as being superior in catering to my needs, Toddrae and Art.    I got everything cleaned and replaced with two simple words spoken to me, “no problem”.  Those words were like a beautiful melody on continuious play.  Yet, so rare when you have a list of request to nestle into your hotel room. 

My pick of the week for the germ phobic patron is the Hilton Troy in Michigan.  Please check them out and let me know your thoughts.

Hilton Detroit/Troy

5500 Crooks Road

Troy, Michigan, United States 48098-2806

Tel:               1-248-879-2100          Fax: 1-248-879-6054

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Tee’s Vendor Pick for the week of Nov 16, 2008

When I am planning for an intimidate function or large corporate affair I evaluate my choices on, “the level of satisfaction I have had as a consumer” in the best interest of my clients.  An essential component to a business making performance strides in their respective industry, is “Customer Service”.  This practice has been a three part provision of services before, during and after a purchase. Customer Service for me does not seem to be the same since my early experiences as a young girl accompanying my parents or grandparents while shopping at the old downtown Detroit Hudson’s multi-leveled store. 

 

As both a consumer and business owner this is important to both my clients and I. This blog will highlight event industry places, locations, businesses and individuals who deliver “tea-rrific customer service”.   The criteria I will utilize to review these stellar picks will be comprised of reliable, responsive, reassuring, empathetic, and doing the right thing.  In short, my picks will know “they are the company”!

 

 

Tee Thompson’s pick for this week event planning vendors is a floral chain.  However, this pick has exemplary services unlike its other locations or competitors. This store caters to you and your budget whether you have a budget like Oprah for a gorgeous gala or a last minute crisis for a wedding. This pick can help you with your floral needs with their superb customer service, creativity and artistry. This store is lead under the leadership of the store manager, Ruth Kaufman who is extremely knowledgeable, resourceful, inventive and available to the consumers needs.  Unlike most chains that keep reproducing the same arrangements and/or catalog shopping experience over and over again.  This is not the case here at this locale.  They are light years ahead of customer satisfaction beyond the chain store business model.  They offer the best in sales, customized floral arrangements, talented designers (Diana & Candy), and devoted staff (Claudia).    Please check them out this holiday season and share your thoughts!

 

Thrifty Florist

50992 Van Dyke Avenue,

Shelby Township, Michigan, 48317

586.726.9570

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